Tuesday, 2 November 2010

Analysis of VIBE front cover

In this post i will analyse and then compare 2 music magazine front covers. The front covers are taken from Vibe magazine & XXL magazine, both these magazines are from the RnB Genre

                                                                 Vibe magazine


The generic music convention codes employed by this magazine suggest the target audience are males and females between the ages of 14-24 years. 

The masthead of this magazine is very simple, the four letters selling 'vibe' are all the same colour and size, however part of the text is hidden behind the photo mage. despite this we are still clear of the name and identity of the magazine. The masthead is very big and bold, this attracts are attention and makes it easy to recognise the name of the magazine in a quick glance.

The ear piece is also very simple, the text is short and small, this means the ear piece does not sway are attention away from the photo. 

The main image on the page is a photo f the famous artist Trey Songz, the image is a mid- shot from a front view. The photo of Trey is targeted towards woman, this can be seen in many ways, for example he has no top on, as trey songz' body is very muscely and sexy the female readers will find him very attractive and want to read the story about him. Trey songz also has a large reputation amongst woman and loved by many of them so they will instantly be interested in the magazine.


The colour scheme of the front page is very concistant, the white and red text stand out          well with the black background of the photo. The colours are all very masculine, this will attract male readers and brings more attention to the photo of trey songz who is also posed in a masculin way. The colours are also very romantic which will attract female readers as who will be attracted even more to the image on of trey. 

The mode of address on this front cover suggests that the readers are educated, it also suggests that the readers will already know some background information on the topics, stories and artists being discussed inside the magazine, this can be seen in its informality, the magazine is addressing the reader as a friend and informing them. The magazine uses some slang words, this helps it connect with young readers and also target its audience.


The magazine Vibe is a music magazine that is based on the genre R&B, this genre is a very popular one which has been developed into a way of life. Appearance reputation and music are the 3 main aspects of the genre. The RnB / Hip Hop genre is connected to a phew negative stereotypes, this is down to gangster images and people commiting crimes. Vibe magazine advertises none of these negative things and is therefore representing the target audience in a positive way.  

No comments:

Post a Comment