Monday, 29 November 2010

Comparing Mastheads

After deciding on my masthead design i decided to compare it with another masthead taken from VIBE magazine. I chose to compare it with VIBE as we share a simular target audience and are magazines are based on the same theme; RnB & Hip-Hop.

My Magazines Masthead;


VIBE mgazines masthead;

Simularaties;
  • Both mastheads have big bold fonts of a simualar size
  • The both have plain backgrounds which can be changes depending on the colour of the header.
  • Both the mastheads are in capital letters, this makes it seem as though the magazine is shouting their name at the reader
  • Both the mastheads are strong unisex colours, however they are slightly more masculin colours, this fits in with the RnB theme of the magazines and so is appropriate.
  • Both the mastheadsa are of a simular size, this size is perfect for attracting attention withought taking over the whole of the front page of the magazine.
Differences;
  •  The colours used in VIBE magazines masthead are a lot darker then the colours i have used in my mast head, this is a good thing as i think the darker colours target males alot more then woman. My colours are better as they are softer but still eye-catching, and the colours will appeal to both genders more.
  • The typography used in my masthead is alot more unique and interesting then the plain font used in VIBE's masthead.

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